When you originally designed the logo for your company, you likely thought several years in advance and how the logo would still be relevant during a certain time period. However, it’s nearly impossible to predict trends, growth and other aspects of business, so the...
With all else being equal, it is a company’s brand that sets them apart from their competitors. The goal of any business owner should be to create a strong enough brand identity where people automatically think of their business when they need a product or service in...